1
Our Solution
"A satisfied customer is the best business strategy of all." -Michael LeBoeuf
Relay is a mobile connection engine.
Relay helps businesses and their customers get connected. Featuring powerful mobile engagement technology and a one-to-one communication platform, Relay massively accelerates the number of customers businesses can talk to. Relay powers over 1 million verified mobile customer connections each month for companies within health insurance, financial services, consumer packaged goods, retail and more.
The results are compelling; businesses using Relay today are capturing mobile numbers from 80% of their invited base and expressed, legal opt-in from 50%.
RELAY CONNECTION™ Customer engagement starts with a connection. Relay is a connection machine that helps you capture more enrollments, registrations and expressed mobile opt-ins. The result is more connected customers, which sets the foundation for more valuable relationships.
RELAY WIRE™ Once you're connected, communications begin. Every Relay Connection comes with an active Relay Wire, a private digital space for you and your customers to communicate.
2
The Benefits
"By 2013, more people will access the web with their phones than desktop computers." -Gartner
It's what your customers want.
Making it easy for your customers to interact with you has the most powerful impact on customer loyalty. They want to be confident that when they need information from you, they'll be able to get it quickly and easily. Unfortunately, a disconnect is all too common. The #1 customer complaint is that it's way too difficult to interact with companies - and it isn't hard to see why.
When it's better for them, it's better for you.
When more of your customers can get to the stuff they need without having to jump through hoops, it makes everyone involved a little happier (we mean a lot happier). Our solution does just that. We came up with an inventive concoction made up of equal parts predictable consumer behavior, cutting-edge technology, and experienced industry know-how. Relay makes it easy for you to reach your customers so you can push out the information you know your customers want. Your customers will be happier and so will you.
You reach more
You get connected to each and every last customer right at the mobile device.
You stay connected
A direct line of communication keeps your messages at their fingertips.
You save money
Addressing customers more efficiently means more costly channels can take a breather.
You gain loyalty
Customers who exert less effort to interact with you are more likely to stay with you.
3
How it Works
The smartphone market has become larger than the PC market. They outsold PCs in Q4 of 2010 101 million to 92 million and the gap has increased steadily as smartphones become more affordable. -IDC
It starts with a mobile connection.
Businesses use our patent-pending technology to establish a direct link to every one of their customers with a mobile phone (and that's a lot of customers). This connection turns on your private communication line and you're on your way to pure customer relationship utopia. How can it be any better? It's easy. Really easy. So easy you could do it in your sleep. Come to think of it... it is happening while you sleep. So rest easy knowing that you've just hit this one out of the park.
Create a Spark
Step 1: Our Relay Connection product will get you linked to each and every last one of your customers at the mobile device.
Flip the Switch
Step 2: As soon as you're connected, you turn on your direct two-way communication line to that customer via the Relay Wire.
Start a Conversation
Step 3: Cha-ching! Start delivering a more personalized level of service to your customers.
4
Industries
"There is no better time than the present to make things better for your customers - it's that simple. Right now the focus has to be on the mobile frontier... on mobilizing your communications." - Alex Boenisch
-
Healthcare
A direct connection
is healthy business.Be the apple of their eye. When you connect to your customers through Relay, you put well being right at their fingertips and ensure a long and healthy relationship.
-
Retail
Foot traffic isn't necessarily on foot.
Online sales from mobile devices continue to rise. Your customers are experiencing you even when they're not in your stores. Make sure the lights are on when they stop by.
-
Financial
Bank on your customers.
Pocket some change for good. Mobile engagement translates to a major reduction in live agent calls and fraud losses, not to mention a big lift in customer retention.
-
Airline
Don't let customers be whirled travelers.
Do you wing it when it comes to communicating with your customers? Deliver timely, information like flight status, gate change or travel confirmations right on time.
-
Insurance
Coverage they
can count on.Turn a claim into acclaim. Mobile engagement in the insurance industry creates a more positive opinion of your brand and that means greater customer loyalty.
-
Health Clubs
Communications that aren't a stretch.
When you work with Relay, you leave the heavy lifting to us. You get directly connected to every single one of your members without even breaking a sweat.
-
Utilities
Communicate with the flip of a switch.
Don't keep your customers in the dark. Getting connected through Relay means you can inform them of service updates and account notifications as they happen.
-
Automotive
For the things they auto know.
Don't exhaust your customers by making them drive in circles. Keep a direct line to your customers that reaches them no matter where their travels may take them.
-
Cable
Tune in to your customers
Add the most important channel to your line-up: the customer channel. When you tune in, you have a private communication line directly to your customers.
-
Restaurants
Keep them coming back for seconds.
When you can communicate directly with the people who dine with you, you can serve up targeted and personalized offers to keep them coming back for more.
5
Case Study
"What's important now is to get the mobile architecture right. Mobility will be the way you will provision
in the future. Fast forward 5-10 years - the answer should always be mobile first." -Eric Schmidt
Relay has launched over 50 programs and created over 15 million customer connections... and counting.
Customer Spotlight:
Global Financial Services Company
A leading global financial services company was looking to increase mobile adoption as a strategy to improve customer relations and decrease customer servicing costs. Despite attempts to boost mobile adoption, rates plateaued in the single digits.
The client partnered with Relay to accelerate mobile adoption so that it could make the shift from a reactive communication model to a proactive one.
Armed with information about what customers were most often calling for, Relay helped the Client create a mobile connection to every customer so that they could push out the need-to-know information they knew their customers were looking for and divert calls away from call centers. Relay designed the solution around the Client's existing assets, allowing them to launch the program quickly, with little to no development on their end and minimal investment.
