35% Faster
Refills For Maxor

Maxor was looking to reduce outbound call costs while supporting a variety of critical patient moments, including refill reminders, clinical escalations and copay assistance. With Relay, they saw cost reductions and improvements for both the pharmacy and patients alike.

Challenges
Overcome

Outbound calls

Maxor’s patient communication strategy relied heavily on costly outbound calls. And while they weren’t looking to eliminate the call center entirely, they wanted to become more efficient with patient communications and drive better engagement.

Outbound calls

Maxor’s patient communication strategy relied heavily on costly outbound calls. And while they weren’t looking to eliminate the call center entirely, they wanted to become more efficient with patient communications and drive better engagement.

Challenges
Overcome

Outbound calls

Maxor’s patient communication strategy relied heavily on costly outbound calls. And while they weren’t looking to eliminate the call center entirely, they wanted to become more efficient with patient communications and drive better engagement.

Outbound calls

Maxor’s patient communication strategy relied heavily on costly outbound calls. And while they weren’t looking to eliminate the call center entirely, they wanted to become more efficient with patient communications and drive better engagement.

Challenges
Overcome

Medication adherence & education

The team was looking for secure, HIPAA-compliant patient engagement software to help improve medication adherence and patient education.

Medication adherence & education

The team was looking for secure, HIPAA-compliant patient engagement software to help improve medication adherence and patient education.

Challenges
Overcome

The patient experience

The goal was to help patients find lower-cost drugs and pharmacies, drive faster refills, and improve the overall experience.

The patient experience

The goal was to help patients find lower-cost drugs and pharmacies, drive faster refills, and improve the overall experience.

Results
Achieved

50%

Reduction in outbound calls

With a smarter, more engaging digital strategy, Maxor and Relay effectively provided the most important information directly to patients to help them better utilize low-cost medications within their formulary options, and Maxor ultimately reduced the number of outbound calls previously required to refill prescriptions.

Key
Takeaways

10
Reduction in days to refill prescriptions
13,000
High-Value experiences delivered within 2 months of launch
50%
Reduction in outbound calls